Sarah Weise is the CEO of award-winning market research agency Bixa and the author of #1 bestselling book, InstaBrain: The New Rules for Marketing to Generation Z. Over the course of her career, Sarah has conducted cutting-edge customer research and crafted consumer-facing experiences for over 100 brands including Google, Capital One, PBS, and Real Warriors, to name a few. She is passionate about delivering forward-thinking products that are captivating, magical, and radically intuitive. Sarah lectures at Georgetown University’s McDonough School of Business on marketing strategy for the next generation of customers and she speaks at conferences worldwide including Content Marketing Conference, MozCon, Digital Summit, and UXPA International.
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